Jordin Sparks launched her own fragrance

She is the winner of American Idol and now she is one of the popular singer. Not only that, she has launched her own fragrance, which is called “Because of You”.

She tells WWD, “When I was starting this project, I really wanted it to be affordable. I looked at some other celebrity fragrances, and they were like $80. Even now, I look at a fragrance that’s $80, and I can’t bring myself to spend that much. In this economy especially, my fans deserve a high-quality, reasonably priced scent.”

Her fragrance will be sold on introductory price of $9.50 for a 2.5-oz. bottleand later to $14.95 on Nov. 1

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